Beach Club

A different story every day

1960s cabins, works of contemporary artists, refined outdoor furnishings and the impeccable hospitality from the staff make Maitó Beach Club a unique place in Versilia. A holiday experience which embraces the iconic past with a persuasive present.

Surrounded by the enchanting scenery of the Apuan Alps, each of the 64 imperial tents offers 3 deckchairs, 3 sun loungers, 2 director’s chairs, a lockable locker table and a daily change beach towel service. Little pampering treats such as a bathrobe, flip-flops, beach bag – all Maitó branded – and Nashi Argan hair care products await you in your cabin. In the morning and afternoon a refreshing break is offered with healthy fruit snacks.

Beach Bar

Fragrant croissants, sweet slices of cake or something special like a continental breakfast is our way of starting the day at the Maitó Beach Club Bar.The first pleasure of the day.

Food & Beverage under the tent

At the Maitó Beach Club exclusivity is synonymous with privacy. If you wish, you can use the Food & Beverage service directly under your tent, ordering a drink or choosing simple and light dishes from our ‘Light Lunch’ menu, available from 12:30 to 15:30.

Wellness & SPA

A tropical garden welcomes the Wellness & SPA area with sauna, Turkish bath, emotional showers and massage cabins. There’s a wide selection of facial and body massages carried out by our qualified masseurs.


Everyone can reserve a personal space, enjoying their own privacy and exclusive services by suites, cabanas and islands overlooking a large pool.